We seek to meet ever-greater challenges.
We have nothing left to prove, our results speak for themselves.
We've been designing products for and with the best for the past 12 years.
For bold, promising young entrepreneurs like the RingConn and Opove teams.
But also for international industry giants like Huawei, Microsoft and Logitech ones.
Want to clear the competition?
Competition doesn't really exist.
It is a myth.
Bring us your challenge and let's make it happen.
Baptiste Maingon
Design Manager (based in China)
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Holds a Master Degree in Industrial Design & Cross-Culturality from l'École de Design Nantes Atlantique (France)
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Lives and works in China for more than 10 years
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Has experience in the perfume industry & consumer electronics
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Worked in France and China, Shanghai and Shenzhen
RingConn : Latest major collaboration
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USD $1 ,320, 000 raised on Indiegogo with RingConn Gen 1
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2 design awards and 2 patents granted
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More than 40,000 highly satisfied customers
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More than USD $11,000,000 generated with Gen 1
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RingConn Gen 2 was launched on early AUG 2024
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It has generated USD $1.3M+ in less than 8 hours
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$3,400,000 raised with nearly 14,200 backers – 14 days before the end of the campaign
Antoine Beynel
Lead Industrial Designer / Consultant
(based in France)
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Holds a Master Degree in Industrial Design from ISD Rubika (France)
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Worked and lived in 3 continents across Europe, USA and China
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Has expertise in consumer electronics, including VR and IOT
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Winner of numerous design awards
Microsoft : Latest major collaboration
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Integrated to the R&D department of Microsoft
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Focus on ergonomics, parametric 3D CAD and Class-A Surfacing
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Blender scenarios
Elaine Jin
Project & Customer Experience Manager (based in China)
Over the years, Elaine has developed unrivalled interpersonal and empathic skills and has extensively developed her personal and professional network.
Originally graduated from Xi’an University of Finance and Economics, she maintains an extensive network of contacts in mainland China, on behalf of Miio Studio and herself. Elaine has unequivocal interpersonal skills and maintains a genuine curiosity about others. She has an accurate reading of market shifts and market trends, which enables her to perpetuate Miio Studio's business development with the watchword: creating trusting, lasting relationships.
In addition to her skills in building and nurturing strong links with our best customers on a daily basis, Elaine ensures project follow-up and harmonious collaborations.
Sal Orozco
Operator - Production Strategist / Partner (based in China)
Sal Orozco is a seasoned entrepreneur and expert in product development and manufacturing.
Sal leads the strategic direction and operations at RedMarble, ensuring seamless collaboration between product creators and manufacturers to bring product creator’s ideas to market.
Prior to partnering with Miio Studio, Sal worked with world reknown design studios and brands, and collaborated with manufacturers for brands like Peak Design, DJI, and Ekster Wallets.
Sal's expertise extends to navigating the complex landscape of product development in Asia, leveraging his deep understanding of the manufacturing process to bring innovative products to market.
Recognized for his contributions to product development he is a recurring invited speaker at the Global Sources Tradeshow in Hong Kong.
Our distinctions and design awards
Good Design Award Japan x 1
Reddot Design Award x 1
People's Republic of China Patents x 2
Industrial Design Society of Shunde Design Award x 1
IF Design Award Germany x 2
CES Innovation Award x 1
We present them because you want to see them. Others want to earn them. Some collect them.
To us, they mean literally nothing. They don't help us design better, and they never will.
Many designs are rewarded because companies pay for.
It's a sad game of showboating and loaded dice.
We don't play — we choose to pay our designers more.
And in our eyes, your satisfied customers and your growing return on investment are our only two judges.
Our areas of expertise
in industrial design
+ Healthcare + AR / VR / MR + Consumer Electronics + Transportation
No more nonsense, no more drivel.
We don't design products. We design emotional experience systems that speak truth to your target audience, at the confluence of science and creativity, based on sharp research, vision and flawless execution.
It allows you to appeal to more customers, attract new ones and retain existing ones.
It allows you to get more and better media coverage for yourself and your brand.
And sell a lot more – possibly at a higher price.
Do you want to be or stay ahead of your market?
If your answer is yes, we should discuss your project.
+ Research
+ Innovation Strategy
+ Strategic Foresight
'Good enough design' is poor design.
The aim of design and Miio Studio is not only to optimise a product for its production launch. Those days are over. There are far too many average products on the market. The losses amount to hundreds of millions of dollars and hundreds of thousands of tons of wasted materials.
Our mission is to make your product a design success, so that your competitors lose valuable time and your customers can use your product for an extended amount of time.
Moreover, industrial design is the major and crucial element to be implemented from the outset.
And with Miio Studio at your side, here's our promise and your benefit:
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Realise your vision without compromise
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Enable your commercial partners to identify with your brand over the longest term
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Attract your customers and especially the ideal ones (ambassadors)
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Establish brand uniqueness, consistency and sustainability over time
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Make your marketing much easier for your sales team (yes, a great product speaks for itself)
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Unveil your options and make the best choices for the future of your business (pay-to-see)
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Leave with a sense of clarity about the corporate direction you want your business to take
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Optimise the product structure (structural design)
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Reduce your production costs (use of materials and pieces)
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Reduce the cost of hiring an integrated design team
The only winning equation for achieving leverage is the following:
[ GREAT BRANDING X ICONIC PRODUCT DESIGN X UNRIVALLED MARKETING ]
In the race for success, one part of the equation is essential to the other two. And one of them is offered to you on a silver platter by Miio Studio.
What's more, the one we offer as a turnkey solution has a crucial impact on the results of the others!
+ Unparalleled Industrial Design
+ 3D CAD Modeling / Class-A Surfacing
+ Design x Engineering back & forth
+ Prototyping & Manufacturing
Working with us is not possible,
it's necessary.
At this very moment, we are emerging from a 80-year model of massive global overproduction and overconsumption that began after the Second World War, during which anyone could produce anything, buy anything and, above all, from anywhere, and this model has accelerated since the 1980s and 1990s.
For the past 30 years, the world has been an open-air store, with people indulging their buying impulses without much thought.
Over the last few years, and especially since 2020, this trend has slowly but surely come to a halt, and we seem to be moving towards a less “frenetic” and more “responsible” model.
The most important thing for you to remember as a brand, is that besides that systemic shift, people (your customers) are becoming increasingly open and responsible, and therefore more observant of the type of products you sell, the type of products they buy, how they are thought out and therefore designed, and whether they consider them useful or not.
And this is where working with Miio Studio makes perfect sense.
Working with us is not possible, it's necessary.
+ Intellectual Property ownership
+ Advertising
+ Marketing Strategy
Don't give your competitors the chance to work with us before you do.
Shaping long-lasting experiences
Our impeccable workmanship combined with an in-depth analysis of the market, existing design trends, technologies, combined with our perfect understanding of the competition, user pain points, ergonomics and more, enables Miio Studio to understand your end-users‘ current expectations, as well as your competitors’ positioning for the years to come.
We've designed dozens of unbeatable products.
Make sure the next one is yours.
This work enables Miio Studio to look 3 to 6 years into the future to find the perfect balance between end-users' expectations and the degree of innovation they are prepared to accept in their lives, with your products.
All our designs turned out to be visionary.
Just to name a few:
Daily Addiction 1.0 Portable Coffee Maker = 2014
[redesign in 2019 with D.A 2]
Wacaco Minipresso NS ? >> 2020
Albert Walking Stick = 2018
Upperstate Gear Cane ? >> 2023
(Judge the design by yourself, looks familiar?)
Ludi Game Controller = 2019
Razer Kishi and Razer Kishi Ultra ? >> 2020 & 2024
(and dozens more competitors since)
To date, we have generated over USD 135,000,000
in sales for our customers
Investing in design won't cost you. It'll pay off.
We offer flexible collaboration and payment options, depending on your needs and budget.
It won't be cheap, but it will be far more affordable than any other solution you might consider.
To cut a long story short, you have 4 choices for your design project:
1. You take charge of the industrial design of your product yourself, with a freelancer or 'a close-friend you know well', and choose to navigate murky waters by sight.
2. You hire a design agency whose rates seem very attractive and affordable, but who will end up costing you far too much because:
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Being underpaid doesn't encourage anyone to get involved in a task that needs to be mastered
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Therefore, they may not be able to identify your needs with clarity and vision
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They might not understand your expectations and those of your customers with discernment
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They might not carry out your project with the quality of workmanship you deserve and expect
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At worst, they won't have any concrete experience or convincing results to demonstrate on the market
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And because, just on principle, every shiny offer hides something
3. You can hire an internationally renowned agency whose services will cost a lot of money for the same results as Miio Studio:
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They'll hire an extensive team of designers and others to inflate the bill
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They may be so overwhelmed by current projects that they entrust your project to an inexperienced Junior Designer who has just graduated, and you won't know a thing about it.
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They will most likely charge you an annualized license fee, for each year you market their design, and take our word for it: it's a hefty bill.
4. You can hire Miio Studio, with the experience of a reputable international agency whose only weakness is lower visibility – we'll concede that – and in a coin toss, you win every time because:
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We have a track record that speaks for itself in the media on 3 continents
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We've satisfied the biggest names (small companies [at first] and market leaders)
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We've expanded their customer base and built loyalty because we understood their expectations
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We're used to managing the immense pressure and risks involved in changing direction for a major brand or introducing a new product to the market
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We made them millions
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We have solid technical back-up in terms of execution, because we're capable of finalizing a product at 95% pre-production and well before DFM — and we've seen time and again that not every agency can do this
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We're passionate and honest, and we select our customers based on the human aspect above all else
A healthy business relationship is based on mutual respect, which is fundamental to success.
So, to sum up, the ball is in your court and the only question you should ask your team's executives is:
Q: What are you looking for?
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A flash in the pan
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Building the next and meaningful success story the world needs
OUR DESIGN PROCESS | Case study
What you get at the end of your design project
Full IP ownership of all created material
Working with Miio Studio allows you to acquire a complete database – ready to use – of all created material you need to take your project to the next step.
Full Strategic Database
You receive a complete documentation about our study, gathering analysis, strategical data, project milestones, insights, point of view and guidelines.
Full Marketing Material
We deliver complete and ready-to-use 3D CAD files and HQ photo-realistic renderings to support the launch of your new product offering, for social media promotion and press release, ensuring consistent and successful communication.
Engineering Back & Forth
As well as bringing you back and forth with engineering, we deliver all necessary technical material including 3D CAD files, CMF Specs Sheet (Colour, Material, Finish) to ensure that the transition from the design stage to technical implementation runs as smoothly as possible. Miio Studio can also guide you through this implementation process, introducing you to reliable manufacturing partners to ensure that production is aligned with the original design intent.
Meet us in Shenzhen!
In the heart of China’s Silicon Valley
Shenzhen is part of the Greater Bay Area officials' plan gathering Shenzhen, Hong Kong, Guangzhou, Zhuhai and Macao. This area is a fertile breeding ground for the support of design and innovation.
Being located in the center of Shenzhen City allows us to easily navigate between our office and factories easily, as well as attracting both local and international partners.
